Well, folks, you’ve probably seen it on the front page of your local newspaper. But in case you forgot to renew your morning paper subscription–you should know that Kansas City Chief Tight End Travis Kelce is dating the pop sensation and cultural icon Taylor Swift. And sports journalists couldn’t be more excited!

“This is the best thing that’s ever happened to me,” gushed a sports journalist. “Sometimes it’s just really hard to figure out what to write about, and you get in a funk and you think, ‘No one’s reading anyway, what am I doing with my life?’ But now I know! Every day, I can write about the Taylor Swift!”

“It’s awesome. Truly special,” said another sportswriter. “Check out this sweet headline hack! ‘Which games will Taylor Swift be going to?’ ‘Which NFL spouse is most likely to be Taylor Swift’s BFF?’ ‘Does this 2011 Taylor Swift ballad foreshadow Travis Kelce romance?’ ‘Shocking Reveal! Taylor Swift’s cat prefers Jason Kelce!’ The stories just write themselves.”

And folks love reading about the Taylor Swift and Travis Kelce romance. According to Big Paper, newspaper sales have skyrocketed since the first article linking Ms. Swift and Mr. Kelce appeared in print.

“I hope they never break up,” said a rejuvenated journalist. “I mean, unless they want to, I guess.”

All the best to Ms. Swift, Mr. Kelce, and all their fans!